Spot

2026

Conceptualized and designed a real-time restaurant discovery app that surfaces nearby, highly rated, open options to reduce decision friction. As founder, I’m independently developing it with AI-assisted tools, aiming for an App Store launch this year.

Category:

Mobile App Design

Client:

Spot

Role:

Founder & Creator

Experience:

0->1 Creation

Intro.

I’m the founder of Spot, a real-time restaurant discovery app I created to simplify choosing where to eat. I designed the experience to surface a small set of highly relevant restaurants based on proximity, availability, and quality, focusing on clarity, speed, and trust. I’m now independently developing the product with AI-assisted tools, aiming to launch on the App Store this year.

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The Mission.

Help travelers choose restaurants with confidence

The mission is to remove choice friction and help travelers make confident dining decisions quickly. Spot delivers a small set of reliable, high-quality restaurants filtered for relevance, availability, and trust, letting users spend less time researching and more time enjoying their trip.

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The Problem.

Finding somewhere to go on the fly shouldn't be hard

Finding a place to eat while traveling is frustrating and time-consuming. Endless lists, dense reviews, and conflicting opinions leave travelers stuck researching or settling for convenience over quality.

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The Solution.

Fewer options.
Better decisions.

Open Spot → See 5 curated options → Filter by cuisine or refresh → Tap to get directions.

That’s it. Fast, simple, and reliable.

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Target Moment.

Hungry, unfamiliar, and on a schedule.

Spot helps travelers who are hungry, short on time, and in unfamiliar areas quickly find a reliable place to eat without sifting through reviews. It’s built for moments when speed and confidence matter more than exploration.

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Research/Competitive Tear Down.

Assessing the field

I conducted a competitive teardown to evaluate how existing platforms handle restaurant discovery in time sensitive moments. Across tools like Google Maps and Yelp, I found a consistent reliance on overwhelming choice and review heavy experiences optimized for exploration, not decision making. This revealed a clear opportunity to design for speed, trust, and reduced cognitive load.

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Key Opportunities.

Filling a gap in the market

  • Contextual, Traveler‑Centered Recommendations



    (Local, “open now,” matched to interests & trip style)


  • Trusted Signals Over Raw Volume



    (Fewer-but-better recommendations with credibility scoring)


  • Simplified UX for On‑Trip Decisions



    (Not another list of 100 pins)


  • Actionable Suggestions from Social Content + Data



    (Integrate influencer POVs with real data)

If Spot can deliver:

  • Contextual, Traveler‑Centered Recommendations

 (Local, “open now,” matched to interests & trip style)

  • Trusted Signals Over Raw Volume

 (Fewer-but-better recommendations with credibility scoring)

  • Simplified UX for On‑Trip Decisions

 (Not another list of 100 pins)

  • Actionable Suggestions from Social Content + Data

 (Integrate influencer POVs with real data)


Then Spot can directly solve problems current tools don’t — especially choice overload, review noise, and context relevance.

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User Research.

Method: Quick, informal interviews with 6 frequent travelers

Key Questions Asked:

  • “Last time you were hungry while traveling, how did you find a place to eat?”

  • “What frustrated you about that process?”

  • “Would you use an app that gave you 3–5 curated options nearby?”

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Wireframing.

Visualizing the layout

I used wireframing to explore and refine the core experience, simplifying decision-making and reducing friction. Rapid iterations helped surface a small set of high-quality options with clarity, hierarchy, and ease of use before high-fidelity design.

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KPIs.

What I'm focusing on as I build

1. Time to Decision
2. Tap-Through to Maps / Directions
3. Option Engagement Rate

4. User Confidence & Satisfaction

5. Repeat Usage Intent


Success is measured by fast, confident decisions, tracked through time to decision, tap-through to directions, engagement with curated options, user confidence, and repeat usage.

1. Time to Decision
2. Tap-Through to Maps / Directions
3. Option Engagement Rate

4. User Confidence & Satisfaction

5. Repeat Usage Intent


Success is measured by fast, confident decisions, tracked through time to decision, tap-through to directions, engagement with curated options, user confidence, and repeat usage.

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Final Designs.

Work in Progress…

I’m currently building the app, translating final designs into a working product using AI-assisted development tools, focusing on speed, clarity, and usability.

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Lo-Fi Prototyping.

Getting a feel for the UI.

I used Claude AI to rapidly prototype and test the core experience, moving from concept to interactive flows quickly and iteratively, making it easier to explore, validate, and refine design decisions.

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Stay Tuned!

Check back to see the finished product adn download it in the app store to user yourself!

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Designed an intuitive data visualization experience for Tracera’s Scope 3 emissions platform, transforming complex value-chain datasets into clear, actionable insights through thoughtful hierarchy and layered analysis.

Category:

SaaS / Web Design / B2B

Client:

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Role:

Lead Product Designer

Experience:

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2024-2025

Designed an intuitive data visualization experience for Tracera’s Scope 3 emissions platform, transforming complex value-chain datasets into clear, actionable insights through thoughtful hierarchy and layered analysis.

Category:

SaaS / Web Design / B2B

Client:

Tracera

Role:

Lead Product Designer

Experience:

Data Visualization & Software Design

FAQ.

FAQ.

FAQs.

01

What sets you apart from other designers?

02

Why are you passionate about design?

03

How do you work with PMs & Engineers?

04

How do you work with other designers?

05

What is your creative design process like?

06

How are you using AI in your workflow?

What sets you apart from other designers?

Why are you passionate about design?

How do you work with PMs & Engineers?

How do you work with other designers?

What is your creative design process like?

How are you using AI in your workflow?